Legal
Lead Program Terms
How quote requests, lead unlocks, pricing and credits work.
1. Scope
These Lead Program Terms apply to Pros who receive quote requests through Housane and choose to unlock them ("pay per lead"). They add to our Pro Terms and Terms of Use.
2. What a lead is
A "lead" is a request for a home service submitted by a consumer through Housane, either from your listing page or through our Get Quotes form, together with the consumer's consent to be contacted about that request. A lead is a chance to talk to a potential customer, not a guarantee of a job.
3. Profile requests and matched requests
- Profile requests are sent from your own listing and go only to you.
- Matched requests come from our Get Quotes form, or from a request sent to a listing that has not been claimed by its owner. We send them to up to 3 Pros in the requested trade, starting with Pros in the same city, then within 30 miles, and only if no Pro is that close, within 50 miles. Distances are measured from the city or ZIP code the consumer gives and the location on your listing.
4. Viewing and unlocking
Before you pay, you can see the job details the consumer chose to share, such as the service, whether it is a repair or a new install, the city, timing, description and budget. Contact details such as phone and email stay hidden until you unlock the lead. You decide which leads to unlock, and you are only charged for the leads you unlock.
5. Price and payment
Each lead is priced when it is created, based on the trade, whether the job is a repair or a new install or replacement, whether the customer says the job is for a home or a business or commercial property, and how soon the customer needs help. Emergency requests cost more and flexible requests cost less. Business and commercial requests cost more: twice the standard price for small and recurring jobs, 1.5 times for repair and service and big projects, and 1.25 times for premium trades. Projects with a stated budget over $10,000 add 25%. No home lead costs more than $150 and no business lead costs more than $200. Matched requests are priced at half the standard price. Pro plan members receive 15% off and Premium plan members receive 30% off the price of every lead while their plan is active; if your plan changes, the price of leads you have not unlocked is updated. The current price table is published on our Pay Per Lead page, and the price of each lead is shown before you pay. We may change prices for future leads with notice on that page. Payments are processed by our payment processor at checkout. Unlocking a lead does not require a paid plan.
6. Lead credits
You may request a credit within 7 days of unlocking a lead if:
- Both the phone number and email are invalid or unreachable after reasonable attempts.
- The request is clearly fake, a test, spam, or a sales solicitation to you.
- It duplicates a lead from the same consumer for the same job that you unlocked in the previous 30 days.
- For matched requests only: the job is more than 50 miles from your listing location or for a trade not listed on your profile at the time.
Credits are not available because a consumer chose another Pro, did not answer, changed their mind, or the price did not suit you. Approved credits are applied to your account or refunded to your original payment method at our discretion. We may review messages and call attempts, and we may limit credits if requests appear abusive.
7. How you may use lead information
- Contact the consumer only about the request they submitted, and only by the methods their consent covers.
- Follow the Telephone Consumer Protection Act, the CAN SPAM Act and state telemarketing laws, and do not call or text outside lawful hours.
- Honor opt outs immediately, including STOP replies to texts.
- Never sell, rent, share or reuse lead information for other purposes, and do not add it to marketing lists without separate consent.
- Keep lead information secure and delete it when no longer needed.
8. No guarantee
Housane does not guarantee the number, quality or timing of leads, that any consumer will respond or hire you, or the accuracy of information consumers provide.
9. Changes and termination
We may change these terms, the program or lead pricing with notice on the site or by email. We may suspend your access to leads if you break these terms, generate repeated consumer complaints, or misuse lead information.
10. Contact
Housane
Email: now@housane.com
Privacy: now@housane.com
Or use our contact form.
